Google rewards web sites that produce original content by increasing their rankings. It doesn’t matter what nonsense you pump out. If Google thinks it’s new, up the list you go.
This has spawned an industry of “text pimps”, who rehash existing content just enough to make it “new”.
Wall Street Journal writer Lee Gomes goes undercover to take on one such writing assignment and spills the beans at WSJ Online.
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Tags: Google, Internet, original content, rankings, text pimps