Email is… like… so over

According to an article in Business Week, the killer app of the internet, email, has had its day.

Postini, a Californian email filtering business, forecasts that legitimate e-mail will drop to 8% this year, down from 12% last year. According to Business Week, “the onetime productivity wonder has turned into a maddening time waster.”

Because email’s signal-to-noise ratio is now so great, companies like Walt Disney, Kodak, Yahoo! and the U.S. military are dropping email as the prime medium of cooperation in favour of wikis, blogs and instant messaging.

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3 Responses to “Email is… like… so over”

  1. Nat says:

    Publishing breathless statistics about spam volume is good for Postini, if it makes people think they need a spam-filtering service like Postini.

    The spam numbers aren’t very threatening even if they’re true. I get quite a lot of it, but SpamSieve is so ruthlessly effective, with such a vanishingly low false-positive rate, that my spam numbers could increase by two orders of magnitude and I might not notice. Email isn’t subject to Gresham’s Law.

  2. Tim says:

    I agree 100% Two weeks ago, I think it was, I saw a single spam email in my inbox that Apple Mail’s Junk filter didn’t catch. On the other hand, I am not a corporation ;-)

    I think that news articles like this are part Web 2.0 hype, part normal journalist hyperbole. But entertaining either way.

  3. Hawk Wings » Blog Archive » Reports of email’s death not greatly exaggerated? says:

    [...] A few months ago Hawk Wings blogged a Business Week report that claimed email has has its day. Gen Xers and corporations alike are switching to instant messaging, wikis, collaborative blogging and other Web 2.0 innovations in order to get things done. [...]

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